Email Marketing is a powerful communication channel and tool that should be a priority in any business and for all entrepreneurs, whether they are brand-new or veteran ones. In this episode, I share specific steps to outline the process of how to start email list building from scratch.
Launches are part of the growth strategy for a business. Many successful businesses alternate and mix between small and large launches in its lifetime to build on its successes and continue growing and engaging with their customers, and of course enlarge their loyal customer base by acquiring new leads. This tactic keeps the business alive, connected, and interesting to its customers and clients. If you’re planning a launch soon, avoid these marketing mistakes!
In this episode, I take you behind the scenes of what I do in the back-end of my business when it comes to content ideation, creation, batching and publishing. I share with you tips and tools I use that helps me create 5 weeks of content, schedule it for publishing…all in the first few days of every month! By sharing this with you, I want to empower you to take control of your content strategy, minimize the overwhelm that could happen to all of us, and most importantly, feel proud and accomplished by using easy-tech tools that help you with this part of your business.
Marketing frustrations are common when the desired outcomes are not reached. This is where we need to start reworking on our messaging, bringing back into focus our zone of genius, strongly mentioned in our content.
Wherever you are in your journey, whether you are building a service based business or a product based one, I encourage you to build your personal brand along side your business. I cannot begin to emphasize how customers and clients today connect and eventually buy from brands that are created by people they know, follow, like and trust.
Almost everytime I meet someone new and they find out I come from a marketing background, I get one of 2 responses. The first is: Marketing is over rated.. It is not a requirement! The second is: Marketing is EVERYTHING. It’s “the magic pill” to realizing dreams, making and growing a business. So today I am debunking 10 Marketing Myths.
Success happens with 20% effort and 80% mindset. Creating a business or a practice is hard. But, your mindset is your ally, helping you build your confidence and stop you from playing small.
Imagine how it would feel if you promote your business over and over again and and you experience your audience converting to customers regularly. Entrepreneurs like Gary Vee, Huda Beauty, Richard Branson, Oprah, experience that and have one thing in common. It is called a Personal Brand.
We all know that by sharing and publishing regularly, content serves as a tool of connection, education, or entertainment; building a bridge between us and people we want to connect with… audience who find us and stick around because we caught their attention. This episode is jam-packed with information to make content planning and filling a month’s content calendar an easy task.
The struggle that many business owners face is while they create and produce original content and move on to creating the next piece of content, they soon feel that they are running out of content ideas, or their content is not bringing-in the attention they projected. This is where repurposing comes in.