In this episode, I share with you a story of how felt imposter syndrome and what tactics worked for me to best handle it. So many high achievers have this secret, where they feel like their accomplishments are a result of complete luck. This pattern of thoughts, and doubt can affect anyone, regardless of their job, social status, education or experience.
In this bonus episode, I take you through some of the highlights of the book “Rework”, what a fantastic resource to go back to again and again.
Collaboration is one of the important marketing tools in your toolbox that can further grow the reach and awareness of your brand, and puts it infront of a new audience, who were not aware of your business. By definition, it is when a group of people, or a brand and a person, or 2 brands come together to work on a shared objective, project or mission.
As entrepreneurs, we know that social media is our megaphone: we use these platforms to connect and engage with our prospects, in the aim to build the trust and win them over. In this episode, I share quick and easy, actionable 20 contacting ideas that can get you unstuck now.
I love content because it’s the way we share our voice, our vision… we connect, we serve, we help and we also use it to sell. It is the tool we all use to build our image, our reputation and our status. The ultimate goal is to build our brand and build, support or grow our business. In this episode, I share with you the four elements that create good content, as well as 3 Steps that will help you create the right content for your business.
Let’s talk Coaching: How do you know if you need a coach? What to look for in a coach? How can a coach help you?
The sustainability of a business is based on many factors, the main one is catering to the existing clients AND building new connections with potential customers. If you’ve just started your business venture or you are few years in, this question “How do I find customers online” will always surface, especially in this digital world. In this episode, I share with you actionable strategies to help you start implementing today, to find and connect with customers online.
An entrepreneurial mindset helps in looking at situations from different angles, and in being solution oriented. It makes us open to learning new skills that are necessary in our business journey. To understand it and cultivate it, we need to know what it means and what are its attributes.
Wherever you are in your journey, whether you are building a service based business or a product based one, I encourage you to build your personal brand along side your business. I cannot begin to emphasize how customers and clients today connect and eventually buy from brands that are created by people they know, follow, like and trust.
Almost everytime I meet someone new and they find out I come from a marketing background, I get one of 2 responses. The first is: Marketing is over rated.. It is not a requirement! The second is: Marketing is EVERYTHING. It’s “the magic pill” to realizing dreams, making and growing a business. So today I am debunking 10 Marketing Myths.