group of people inside building

#27: If You’re Planning a Launch, Avoid these Marketing Mistakes!

Launches are part of the growth strategy for a business. Many successful businesses alternate and mix between small and large launches in its lifetime to build on its successes and continue growing and engaging with their customers, and of course enlarge their loyal customer base by acquiring new leads. This tactic keeps the business alive, connected, and interesting to its customers and clients. If you’re planning a launch soon, avoid these marketing mistakes!

anonymous black female freelancer using laptop near dog

#23: 5 Questions to Ask Yourself when Building your Personal Brand

There are so many voices out there in the digital sphere that is competing for the attention of the audience. Building a laser focused message is a tool that will help you stand out in a crowded space, elevate your unique voice and build the trust between you and your ideal audience, making you and your business top-of-mind. In this episode, I share with you 5 questions that you need to answer today – a discovery exercise – that will help you start the journey into building your personal brand.

faceless freelancer typing on laptop and writing in journal indoors

#22: 10 lessons I Learnt When Starting on My Own

In this episode, I share with you 10 lessons I learnt when deciding to dive into the deep end of entrepreneurship. These learnings are ones that will have a huge impact on the first year of taking that shift (which is usually hard and overwhelming as I’ve mentioned). They are also the the most common traps that many people starting out might fall into, regardless of their business niche.