The success of your personal brand or business is not based on vanity metrics of your social media following, but by engaging with an audience who is aligned with your vision. Here’s a list of 10 steps to having a quality tribe following.
Content Strategy is the ongoing process of translating your objectives and business goals into a plan that uses content as a primary means of achieving those goals. So for us to build a content strategy, it is important to understand: What is Content? What are the four elements of Content? Why is content king? Why is Content Strategy important in building a brand and growing a business?
I share with you the “art” of pitching your story, gain media interest, build relations, get published by guiding you through the 3 stages of media relations: The Preparation Stage, The Pitching Stage and The Follow-up and Building Relations Stage.