5 Core Pillars to Building Your Brand

Welcome to the first episode of 2021! So excited to kick-start this year!

I know that so many of you might be thinking and re-assessing what has transpired in 2020. I’m seeing more and more people starting their business, fulltime or on the side.

Wherever you are in your journey, whether you are building a service based business or a product based one, I encourage you to build your personal brand along side your business. I cannot begin to emphasize how customers and clients today connect and eventually buy from brands that are created by people they know, follow, like and trust.

So start by looking at your business: When you are deliberately building your brand, you are deliberately creating the reputation that you want to be known for.

You are speaking in the voice that is unique to you and to your business, communicating deliberate messages that you want to share. You are deliberately connecting with people who have more potential to be your customers.

Think about that… This kind of deliberate action is what will make your marketing successful, your messaging clear and your content creation easy because you know who your clients are and what will they like to see, read or hear from you.

In this episode, I share with you 5 core pillars to help you build your brand. I encourage you to look further beyond your financial target and beyond any ego-related targets. Go to the core of your Why.

You will also listen to more details on why these core pillar will help you kick start your brand building:

  1. Clear Brand Objective
  2. Niche your Target 
  3. Nail your story & voice
  4. Be consistent
  5. Data to drive Marketing
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If you have any questions or want to open a conversation about this topic, you can find me in the comments section or on social media. Connect with me on Instagram.

CLICK HERE TO DOWNLOAD: PERSONAL BRANDING THROUGH SOCIAL – A FREE QuickStart guide with 10 strategies that can take you from not knowing where to start to creating a plan & start building your image and personal brand through social.

Don’t forget to subscribe to my podcast. You can find it on most podcast platforms.

Enjoy x


Author: Rana AlBasri Mouawad

I question a lot! My aim is to challenge the old mindset and open doors to creativity in life, at work and in business. We all Make Waves and I am here to help build your brand.

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